How Do You Increase the Conversion Rates of Your E-commerce Business

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As an owner of an e-commerce business, you must be analyzing your website visitor data regularly. Have you ever wondered why the conversion rates are low? Out of the thousands of people visiting your website, why do only a few complete the purchase process? Why do a majority of them abandon the shopping cart midway?

The answer is simple. While browsing your e-commerce website, visitors are looking for credible information that convinces them about the benefits and value of purchasing your product or service. With the short attention spans and limited time that net-users have, they just move away if they do not find what they are looking for. Of course, you cannot provide all the information at one go, and the visitors might have specific queries for which they need answers to.

Convert them when they are interested. Visitors come to your e-commerce website when they want more information about your services, when they want to compare your services with those of your competitors, or when they want to make a purchase. Whatever be the reason, the key is that they seek INFORMATION. By proactively offering the right information in the right manner, you can see positive change in the conversion rates.

The Solution: 24×7 Virtual Customer Support

How would you like if you visit an e-commerce website, and you get all the support you need, in a friendly manner through representatives of that company? Would it not impress you if you have the option of contacting them through any channel, be it live chat, telephone, or email, and getting complete support while you make your decision of whether to make a purchase or not even in the wee hours of the night?

You can also offer the same superior level of support to your e-commerce website visitors through 24×7 Virtual Customer Support. You do not need to have a complete support team in-house, as it might prove costly and tedious. You can outsource your customer support process and get all the benefits with investment within your budget.

You can hire the services of a suitable partner that can offer all types of support from a single front, with people who understand your product or service and hold-hands with your prospects while they visit your website and make a purchase.

By offering complete ONLINE CHAT SUPPORT, PHONE SUPPORT, EMAIL SUPPORT, and assisting during the purchase process through LIVE ORDER TAKING, you can make your prospects feel comfortable while they select your company for their needs.

Interacting with a responsive live person is always better than automated replies. Studies have shown that cross-sell and up-sell rates, and shopping cart amounts increase if visitors can interact with the representatives of the company while they visit their website.

With professional 24×7 customer support you can get the edge your competitors are struggling for and ensure that all genuine visitors get the attention and the service they deserve.

E-commerce Solutions Accommodating Specific Needs

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A complete, front-to-back e-commerce solution or the tools necessary to successfully complete an online purchase and is a part of the free or paid shopping cart package offered online. An E-commerce solution caters to your specific needs with the right solution that can serve fruitful. There are a variety of e-commerce solution tools to accommodate your specific need, complete web store hosting and maintenance, pulling pricing, tax, shipping, stock, and order total web and email order processing, electronic software delivery (ESD) that supports real-time credit card processing, web customer service response, specialized IT team for your technical support and integrated fulfillment solutions. An entire storefront can now be created simply by adding a “Buy now” button to the site. Customers can place an order on our secure system and get instant verification of product availability, pricing, tax calculation, shipping cost, total order cost and order confirmation.

The extensible e-commerce solution in most of the e-commerce websites is powered by industry leading technology with enterprise web store solutions that are easy to deploy and maintain to integrate with critical business operations with advanced discounting and promotional strategies implemented to the optimum level with a Microsoft SQL Server database or Oracle 10i Server that offers stability and scalability across web servers to quickly deploy sophisticated e-commerce solutions that integrate with critical business systems for streamlined sales and fulfillment processes, to provide with a rich shopper experience, enterprise modules, design, custom development, and training services to ensure rapid deployment of productive skills.

E-commerce websites have their very own customer service representatives who are very courteous, professional, and well trained to offer all required assistance 24/7 relevant to the e-commerce solutions provided. Representatives have up-to-the-minute information at their fingertips using integrated ordering system to offer accurate and expedient service. Within seconds they can assist your customers’ needs, from taking an order, answering product and billing questions to tracking an order and providing an RMA. These quick, efficient and cost-effective services have resulted in very high customer satisfaction for both our clients and their customers. E-commerce solutions are easy to implement and used successfully via the call center phone system that incorporates efficient skill based and result oriented routing for the calls to get automatically distributed to the most qualified and trained representatives for efficient, high quality service. The representatives take care of the phone orders, pre-sales questions, inside sales, upgrade order processing, technical support, back office accounting, data entry, online chat / live Chat, Email and fax correspondence, direct mail processing, shipment tracking, credit card processing and literature requests.

Visit the most acclaimed of them all with the added advantage of integrating free or paid shopping cart with advanced e-commerce solutions coming to you with flawless payment processing.

Magento Hosting and the Magento eCommerce Platform

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Magento has been created for the ease of online dealers and other sellers so that they can manage their stores online. The very exciting and famous platform of e commerce brings several opportunities for the convenience of buyers and sellers over the internet. You can easily deal with the product and services online.

Magento also helps in creating search engine optimization friendly web stores. Magento hosting provides very convenient place for the online store user and it is also very useful for the ecommerce. Magento hosting has various tools offered for the convenience of the people. You can easily get all the marketing tools, SEO and catalog management services with the help of Magento. It is highly sophisticated administrative system provides good interface for the users. Magento can provide you 24 hours accessibility of your online stores.

Reliable Hosting

If you have to invest in co-location hosting, be sure your provider allows your potential customers to do online shopping 24/7. Your availability is an important determinant in the success of your venture. Customers can always rely on a functional store anytime. With the fast and reliable downloads, you have the assurance that your store will never be out of charge. When your site is working real time, it will mean more profit for you. The sophisticated software system, hardware and highly-qualified hosting experts are the key for the great service that you and your clients will enjoy.

User-Friendly Shopping Environment

One good feature of Magento hosting is the environment it creates for your site. Merchants and shoppers benefit from the improved cart experience. When customers enter your site and they see your open cart system, your products appear more appealing, and thus, the rate of conversion is higher. Because signing up can be a discouragement to some customers, Magento hosting allows the client to check out without the need to sign up. With multiple transactions in a single order, purchasing is a breeze. The unlimited webpage allows you to upload more information to help your clients make an informed decision. With a better shopping environment, you can boost your income in just few days after subscribing to Magento hosting.

The various features offered by magento are: –
order editing
multi currency support
comparison of products
guest checkout
free shipping option
order tracking and management
easy search options
manifold images per product

AVS Technology Breaks Iron Triangle of Good Fast and Cheap

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by Anthony W. Hawks, Chief Legal Officer, e-LYNXX Corporation

AVS Technology is the basic procedural component of any automated solution for buying custom goods and services that must be defined by production or performance specifications at the time of purchase. It includes the following steps:
ENTER vendor attributes
ENTER project specifications
MATCH vendor attributes to project specifications to determine sub-set of qualified vendors
SEND project specifications to sub-set of qualified vendors
RECEIVE a bid response from at least one vendor

When these steps are applied using a computer-operated system, a unique competitive bidding environment can be established where vendors of custom goods and services are now willing to offer their lowest prices to fill idle production capacity. This strategy is called “contribution pricing”. When vendors bid work (even when bidding well below normal rates), any income obtained above out-of-pocket costs “contributes” to fixed costs and overhead and, when absorbed, to their bottom lines.

Prior to AVS Technology, buyers of custom goods and services were faced with the “iron triangle” of quality, timeliness, and cost. Regardless of the industry involved, every procurement or supply chain solution seeks to attract business customers that want to achieve the purchasing trifecta of “good, fast, and cheap.” Before AVS Technology, however, a buyer could only achieve two of these three goals at any one time, not all three simultaneously.

AVS Technology breaks the “iron triangle” because it allows pre-qualified vendors with excess idle capacity to provide an extraordinary low price without risk of establishing future buyer price expectations. In other words, price is no longer tied to quality and timeliness of delivery. This is what makes AVS Technology integral to all current and future e-commerce methods and systems for buying custom goods and services including ERP systems, general supply chain management systems, specialized product or service procurement systems, and even older legacy systems. One such system for organizations with significant buying needs in direct mail, marketing, publications, packaging, labeling and other types of print is currently being offered by American Print Management. Regardless of the industry or buying need, however, all users and providers of such e-commerce methods or systems are required to license AVS Technology if they wish to benefit from this revolutionary innovation.

AVS Technology is unique in creating a controlled bidding environment in which repetitive purchasers of custom goods and services can leverage the open production capacity of their preferred vendors in a way that virtually guarantees “contribution pricing” that is, below normal pricing that seeks primarily to absorb out-of-pocket costs and some level of fixed costs and overhead. This is accomplished by allowing qualified vendors to bid high, low, or not at all (1) without having to consider buyer pricing expectations; (2) without fear of setting either high or low precedent for future bid prices; and (3) without worrying about being denied future bid opportunities for which the vendor is qualified. Freed from these concerns, bidders offer pricing based on their open production capacity at the time each job is bid, knowing that if they bid low this week when they are hungry for work, they are not bound to offer the same low price next week when they are busy with other orders.

The technology is based on a series of patents that the U.S. Patent Office awarded to e-LYNXX Corporation, including Patent No. 6,397,197, Patent No. 7,451,106, post-Bilski Patent No. 7,788,143, and Continuing Application 12/8885,423 (collectively, the “AVS Technology”). This thicket of patents covers all custom goods and services, not just print.

Licensing AVS Technology should be viewed as both a strategic benefit and a legal requirement. Any organization with a computer-operated system that procures custom goods and services, by following the steps outlined in AVS Technology, is required to obtain a license to use (or continue using) the patented procedure protected by AVS Technology. This applies to systems that are developed internally as well as those used through third-party brokers, procurement services and system providers. Organizations should check with their system or service providers to ensure that the system being used is in compliance with AVS Technology licensing requirements.

About e-LYNXX Corporation
e-LYNXX Corporation patented the technology integral to e-commerce. Endorsed by Educational & Institutional Cooperative Purchasing (E&I) and Printing Industries of America (PIA), e-LYNXX drives results through its three divisions. AVS TechnologyTM licenses the patented* automated vendor selection procedure used in e-commerce and procurement systems. American Print Management provides web-based system, services and patented AVS TechnologyTM to reduce substantially the procured costs of direct mail, marketing, publications, packaging, labels and other procured print. Government Print Management offers effective U.S. GPO bid services and strategies. www.e-LYNXX.com 888-876-5432

MLM vs. 1Up – Which one is better

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To differentiate network marketing from cash gifting is to compare MLM vs. 1Up cash gifting opportunity. These business strategies vary primarily on the process of how they pay company distributors and members. Though both are viable ways to earn money, to discern which one works better will lead to a sound decision of which type of program to join.

The task of identifying the better online opportunity requires research and diligence. Discussing how effective MLM vs. 1Up system is one of the ways of knowing which business will be able to benefit you more. At first glace, no difference can be discerned. To look beyond these two strategies is the step to educate yourself of the facts and processes that will enable you to fairly evaluate each system. As knowledge is power, knowing what these methods are and what they can do will empower you to be successful in internet marketing.

The first fact to know is multi-level marketing (abbreviated as MLM) is a strategy of getting products moved into a network of people. This marketing technique is most often used by product-based online opportunities that allow distributors to earn by introducing products to others and by encouraging customers to distribute the products themselves.

Continuous introduction of the parent company and its products creates the downline of members. This happens when the one you encouraged to sign-up as a company distributor will convince another individual to become a distributor. That individual will encourage another person to sign up and over time more and more people have joined your MLM team. These people will all be registered under your name as their sponsor. By being their sponsor you will earn a portion of whatever sale they make.

Next is the 1Up system. This commission plan is also used by a number of product-based businesses. However, cash gifting is the income opportunity that made it known as a profitable compensation method.

The use of 1Up system by some companies produced a rather doubtful assumption. In this set-up, in order for you to earn, you need to pass up your first sale to your sponsor. You will only be able to make profit on your second and succeeding sales. Many internet marketers are turning away from programs with this compensation model believing that profit generation in these opportunities takes longer.

On the other hand, the use of 1up as cash gifting’s compensation plan creates positive results. It attracts many to participate in the gifting activity. Because cash gifting involves no product, the passing up of the first person you have invited to your mentor serves nothing but just a qualifier to start earning. The money sent to you is divided with nobody else. This means you are able to keep 100% of the money you receive.

Compared to MLM, the 1Up system of cash gifting allows you to generate bigger return. Though the starting amount on non-MLM opportunities like cash gifting is sometimes higher, the financial outcome it produces proves the worth of it. Unlike MLM, cash gifting’s 1Up plan is not dependent to others. You are the one who determines the results that you can get. No waiting on your part on the sale of your downline members just to earn.

Basically, in the battle of MLM vs. 1Up for a better spot, the winner is determined by your own judgment. If you want a program that will allow you to earn big money in just a short time, then the 1Up system of cash gifting is one method that can deliver you results.

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